Atomic Magazine

last update: February 23, 2018Topics: About Us Alpine BC Touring Nordic

SCANDINAVIAN FREESKI ICON HENRIK WINDSTEDT JOINS THE ATOMIC TEAM

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BC Touring

WITH ATOMIC BACKLAND ON THE WORLD’S LONGEST SKITOUR

Red Bull Der Lange Weg – The World’s Longest Ski Tour. History repeats itself. ATOMIC is as event partner and with athletes on board in this adventure.

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Alpine

SCANDINAVIAN FREESKI ICON HENRIK WINDSTEDT JOINS THE ATOMIC TEAM

As an integral part of the freeski scene since its inception, Henrik Windstedt not only helped shape the sport during its infancy, he is one of a handful of freeskiers that successfully transitioned into the big mountain realm to influence the progression of freeriding as well. Henrik’s wealth of experience and influence will be a massive asset to Atomic.

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Alpine

M & M: REDSTER DOUBLE PACK IN THE OLYMPICS TEST RUN

The first double win for Atomic this winter, ironically in the final rehearsal before the Olympics Men’s Alpine races, in the giant slalom in Garmisch, if that’s not a good omen. With Marcel Hirscher’s 120th World Cup podium, Manuel Feller managed his first one in his 78th World Cup race. Mikaela Shiffrin, who now successfully can’t be beaten as the defending World Cup champion, despite her first slalom fallout in 13 months.

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Alpine

EXTENDED BEFORE THE OLYMPIC GAMES: MIKAELA’S STAYING WITH ATOMIC UNTIL 2020!

Before the start of the Olympic Games in Pyeongchang, Mikaela Shiffrin, the world’s best female skier at the moment has made a clear statement by extending the partnership with Atomic by a further two years until after the 2019/2020 season. With another win this race weekend in Lenzerheide the leading ski superstar can set up another new benchmark in the World Cup! Win n° 42 would mean that before her 23rd birthday she has won more races than the Atomic icon Annemarie Moser-Pröll back in her time.

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Alpine

TRUE WINNER: MARCEL HAS EQUALISED WITH THE REDSTER LEGEND HERMANN MAIER

A home win in front of 50,000 fans, the final rehearsal before the slalom in the Winter Olympics, but above all he has now equalised with Hermann Maier, the Atomic icon, the most successful winner in the overall rankings. Even for Marcel the night race in Schladming was unusually rich in superlatives. But he still showed himself in his usual humble way: “I’m incredibly happy that I could achieve that.”

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Nordic

KATHRINE! ANOTHER OPTION FOR REDSTER MEDALS!

The Redster Nordic line up for Pyeongchang is getting into even better shape. Particularly impressive is the quality. After Simen Hegstad Krueger (winner in Toblach), Hanna Falk (winner in Dresden), Kathrine Rolsted Harsem is now also under suspicion of being a possible “medal winner” after her 2nd place in the classic sprint in Planica.

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Alpine

MARCEL BROKE THE SOUND BARRIER WITH HIS FEAT OF STRENGTH

Once again the Atomic top performers could be relied on again this weekend. Sofia Goggia delivered an impressive win in downhill N° 1 on her home race course in Cortina and Mikaela Shiffrin completed a Redster dominated podium with her third place. In Kitzbühel Marcel Hirscher delivered the highlight with his 2nd place and broke the 1,000 points barrier in the World Cup.

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BC Touring

DOUBLE VICTORY FOR ATOMIC AT THE MOUNTAIN ATTACK

At the largest Austrian event in skimountaineering, Armin Höfl won the “Tour” distance, followed by another Backland athlete, Daniel Zugg. And though the brand-new BACKLAND 65 UL has undergone its test on fire more than successfully.

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Alpine

REDSTER ACES STILL ON FIRE: 3 HIGHLIGHTS 3 HEROES

A sensational start and a fantastic happy end. This is the brief summary of the Alpine racing weekend from a Redster point of view. Whilst Sofia Goggia left her competitors behind her with a real test of courage in the downhill in Bad Kleinkirchheim, Peter Fill secured his 1st Crystal Globe of the winter in combined second on the Lauberhorn. And Marcel Hirscher is still unbeaten after five weeks after his 1st win in the giant slalom on the Lauberhorn.

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