You’ll quickly discover it’s not just the gear that makes this place special. Although we live and breath speed, our staff really take their time. And that’s because everyone who works here is an experienced alpine race technician.
Our Atomic technicians will work with you to find the perfect ski set-up and all our latest boots also come with a personalized one-to-one fitting session. So whatever you come in for you’ll be leaving with the best gear on the market, set up specifically to match your size, style and racing ambitions.
The APC is located at the Atomic global head quarters in Altenmarkt, on the same site as our ski production and R&D facilities.