okt. 20, 2014


The countdown superstars Mikaela Shiffrin and Marcel Hirscher - the big names, the rookies and the newcomers in the Atomic team - are all perfectly prepared for the World Championships winter season and can't wait for it to start. The update before the World Cup opener in Sölden.

febr. 27, 2014


The great moments in Sochi: triple podium for Redster ladies Mikaela Shiffrin, Marlies Schild and Kathrin Zettel in Slalom. Marcel Hirscher’s second run to catch up – Slalom Silver after 9th place in the first run. Medalists of the Nordic team: Claudia Nystad, Dominik Landertinger and Christoph Sumann. And also the Atomic freestyle skiers had a successful Olympic premiere: Silver medals for Gus Kenworthy and Mike Riddle as well as Bronze for Ayana Onozuka.

Atomic Olympics Sochi Medals
jan. 04, 2013

January Rally

Munich - Zagreb - Adelboden - Wengen - Kitzbühel - Moscow. "After finishing 2nd in the really awe-some parallel event at the Munich Olympic Park, the 2nd of January was my last day off – for several weeks”, Marcel Hirscher said. In the middle of winter, already during the countdown to the World Ski Championships, he has finished each technical event so far on the podium, twice as the winner.

nov. 09, 2012

Marcel Hirscher: Premiere of his Icon Series

Slalom kick-off in Levi. Austria’s recently chosen Athletes of the Year, Atomic stars Marlies Schild and Marcel Hirscher, are about to start their World Cup season in Levi this weekend. Marcel Hirscher with a world premiere: The overall World Cup winner is the first athlete in the history of Alpine Skiing to ski with material that was developed and designed by himself - the Marcel Hirscher Icon Series. Marcel Hirscher is setting new standards. He took eight pairs of Redster SL with the exclusive Hirscher branding to Levi, skis and helmet of the Icon Series in Marcel’s design are also available in retail as limited edition.

Marcel Hirscher Icon Series
nov. 07, 2012

Az Atomic 2012/13-as síkollekcióját dicsérik a világ szakértői

A 2012/13-as Atomic-kollekció világszerte elbűvölte a szakértőket: az USA nyomtatott és online sajtója összesen 36 díjat osztott ki a termékpaletta síléceinek, míg az európai magazinok 45 díjjal jutalmazták.

szept. 28, 2012

Marcel Hirscher: Starting the new season with his own Icon Series

Not only is Marcel Hirscher the fastest man on skis, he's also an unrivalled trend-setter: the Marcel Hirscher Icon Series is quirky, eye-catching – and globally unprecedented.

Marcel Hirscher Icon Series
szept. 13, 2012

Racing setup new: Fit for the winter

Boost of innovation! In the kayak, on the bike and in the gym – the Atomic-stars, among them Overall World Cup winner Marcel Hirscher, get ready for the winter. The anticipation of the upcoming World Championships season is huge. New FIS rules, new sidecuts – Atomic has reacted with innovations in the racing setup. After the first tests in the snow, the athletes’ feedback was promising.

Atomic Race Summer Story
aug. 25, 2012

Az új Redster kollekció: Világkupa-szintű teljesítmény mindenkinek

Az új sícipő, a teljesen újratervezett Redster Doubledeck, a Redster sisak és hozzá a többi Redster kiegészítő: 2012/13-ban a sebesség megszállottjainak szeme előtt a vörös szín lebeg majd.

Atomic Redster Boot
ápr. 04, 2012


Carlo Janka and ATOMIC have extended their successful partnership until 2016. The 26 year old Swiss from now on not only use ATOMIC skis, boots and binding, but also helmet and goggles. "It's great to be able to continue to work with people who have trusted me for many years - the decision was indeed very easy for me. I want to continue the success story with ATOMIC", says the Olympic Champion and Overall World Cup Winner 2010.

márc. 19, 2012


Marcel Hirscher has achieved his goal. On Sunday, the ATOMIC star received the Big Crystal Globe for the victory of the Overall World Cup in Schladming. Hirscher crowned a successful season for ATOMIC with highlights like the victory of the Overall World Cup and the Men’s Giant Slalom World Cup as well as the Slalom World Cup (Marlies Schild) and the Overall Europa Cup (Lisa Magdalena Agerer) in the ladies’ unit.

ATOMIC Marcel Hirscher
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