janv. 26, 2015

X GAMES 2015: ATOMIC ATHLETES ON THE PODIUM

100,000 spectators overall. A new one-night record of 48,500 fans for the ski Big Air event. All three marquee events – Slopestyle, Big Air and the Superpipe – televised on ESPN. And medals for team Atomic! What a week...

janv. 22, 2015

ATOMIC: SUPPORTING THE WINTER X GAMES 2015

At Atomic we’ve been big fans of the Winter X Games from the start. And the 2015 Games this week in Aspen is no exception.
Our Atomic athletes will be out in force of course. And we’re pleased to announce we’re also supporting this year’s event, with the whole X Games production crew fitted out with Atomic skiwear.

janv. 19, 2015

ATOMIC BIATHLETE FANNY HORN WINS RUHPOLDING WORLD CUP

FANNY HORN’S BIG DAY. Ten shots – Ten times scored. Thanks to a first-class performance in skiing and shooting at the 7.5km sprint in Ruhpolding Atomic biathlete Fanny Welle-Strand horn celebrated her first victory in the world cup. Drama about the Swedish Atomic star Bill Impola: He was superiorly in the lead of la diagonela in St. moritz, the third station of the Ski Classics series, when he chose the incorrect track 1.5km from the finish…

nov. 26, 2014

THE ATOMIC SPEED TEAM: MOVIE STARS IN THE OFF SEASON… NOW READY TO RACE AT LAKE LOUISE

The training is done. The Lake Louise course is ready. It´s time for the Redster Racers to start doing what they do best. But how well prepared are they? And what have they been up to since last season? Here´s a team update....

nov. 11, 2014

MARCEL HIRSCHER ICON SERIES II - PREMIERE AT LEVI WC SLALOM

In the last two winters Marcel Hirscher has won gold at the World Ski championships, Silver at the Olympic Games, and the overall world cup and the slalom crystal globe twice. Now he will be first to race in Levi with the new skis he co-developed and co-designed with Atomic. Hirscher’s limited edition Icon Series II are here. Let’s see what he can do in Levi.

Atomic Marcel Hirscher
oct. 29, 2014

REDSTER RULES: MIKAELA AND MARCEL WIN IN SÖLDEN

Two races, two wins. The season couldn’t have started any better than this: victory for Mikaela Shiffrin and Marcel Hirscher in the first two GS-races of Sölden - Benni Raich and Kathrin Zettel also achieved a top 5 finish. A sensational result for the Atomic team, and a perfect first day for our new global race manager, Christian Höflehner.

Atomic Redster Sölden
oct. 28, 2014

WORLD CUP WINNER DAMIANO LENZI JOINS THE ATOMIC TEAM

JUST BEFORE THE BEGINNING OF THE SEASON ATOMIC HAS WELCOMED A NEW TEAM MEMBER. THIS COMING WINTER, ITALIAN SKI MOUNTAINEER DAMIANO LENZI WILL BE SKIING WITH ATOMIC SKIS, SKINS AND POLES.

Atomic Damiano Lenzi
oct. 20, 2014

À VOS MARQUES, PRÊTS, PARTEZ ! MIKAELA, MARCEL : LEURS NOUVELLES AVANT LA PREMIÈRE ÉTAPE

Compte à rebours. Les superstars Mikaela Shiffrin et Marcel Hirscher, les grands noms, mais aussi les petits nouveaux du team Atomic : tous sont parfaitement prepares pour les championnats du monde d’hiver. A l’approche de cette nouvelle saison, l’euphorie se fait sentir. Dernieres nouvelles avant la premiere etape de la coupe du monde a Sölden.

juil. 01, 2014

ICON SERIES II: MARCEL HIRSCHER'S NEW SLALOM SKIS DELIVER EVEN MORE POWER.

IN THE LAST TWO WINTERS MARCEL HIRSCHER HAS WON GOLD AT THE WORLD SKI CHAMPIONSHIPS, SILVER AT THE OLYMPIC GAMES, THE OVERALL WORLD CUP AND THE SLALOM CRYSTAL GLOBE TWICE. NOW HE WILL BE FIRST TO RACE WITH SKIS HE CO-DEVELOPED AND CO-DESIGNED WITH ATOMIC. HIRSCHER’S LIMITED EDITION ICON SERIES II ARE LAUNCHED.

Marcel Hirscher Icon Series II
mars 19, 2014

TRIPLÉ POUR MARCEL, DOUBLÉ POUR MIKAELA : 45 PODIUMS ATOMIC

Le meilleur d’Atomic 2013/14. Quelle finale, quel hiver ! À Lenzerheide, les deux superstars du team Atomic ont réalisé une fin de saison parfaite : pour la troisième fois consécutive, Marcel Hirscher a décroché la première place au classement général de la Coupe du monde, conservant ainsi son titre de meilleur skieur alpin (et spécialiste du slalom) au monde. Outre sa médaille d’or à Sotchi, Mikaela Shiffrin a également remporté le globe de cristal en slalom. En 2013/14, les athlètes Atomic sont montés 45 fois sur le podium.

Atomic Marcel Hirscher
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