Dec 01, 2014

KATHRIN BREAKS HER OWN RECORD IN ASPEN AND TAKES THE LEAD IN THE WORLD CUP

She told us Aspen was her favourite course and she meant it: This week Kathrin Zettel came 2nd in Giant Slalom and 3rd on Slalom, reaching a record ten Aspen podiums in her career. The Atomic ladies are the top technical team in the world, while the speed boys battled -30 degrees in lake Louise to finish a strong 5th and 7th.

Atomic Kathrin Zettel
Nov 26, 2014

THE ATOMIC SPEED TEAM: MOVIE STARS IN THE OFF SEASON… NOW READY TO RACE AT LAKE LOUISE

The training is done. The Lake Louise course is ready. It´s time for the Redster Racers to start doing what they do best. But how well prepared are they? And what have they been up to since last season? Here´s a team update....

Nov 17, 2014

KATHRIN AND MARCEL AT LEVI: TWO PODIUMS, TWO PERSONAL REASONS TO BE HAPPY

Two weeks ago we saw an Atomic double victory in the Grand Slalom at Sölden. This weekend’s Slalom at Levi saw two Atomic athletes again on the podium. Kathrin Zettel came third. Sölden winner Marcel Hirscher came second. And both had their own special reasons to be happy with the result…

Marcel Hirscher Levi
Nov 11, 2014

MARCEL HIRSCHER ICON SERIES II - PREMIERE AT LEVI WC SLALOM

In the last two winters Marcel Hirscher has won gold at the World Ski championships, Silver at the Olympic Games, and the overall world cup and the slalom crystal globe twice. Now he will be first to race in Levi with the new skis he co-developed and co-designed with Atomic. Hirscher’s limited edition Icon Series II are here. Let’s see what he can do in Levi.

Atomic Marcel Hirscher
Oct 30, 2014

ATOMIC TEAM BACK TO EUROPE. ATOMIC TINA BACK ON THE PODIUM.

There were still a few milliseconds missing at this weekend’s World Championship dress rehearsal. But overall the guys head back from Beaver Creek with plenty to be happy about: Travis Ganong, Peter Fill and Max Franz were on the pace. Marcel Hirscher and Benni Raich came 3rd and 4th in the giant slalom. And best news of all – Tina Weirather is back on the podium after her injury.

Tina Weirather Beaver Creek
Oct 29, 2014

REDSTER RULES: MIKAELA AND MARCEL WIN IN SÖLDEN

Two races, two wins. The season couldn’t have started any better than this: victory for Mikaela Shiffrin and Marcel Hirscher in the first two GS-races of Sölden - Benni Raich and Kathrin Zettel also achieved a top 5 finish. A sensational result for the Atomic team, and a perfect first day for our new global race manager, Christian Höflehner.

Atomic Redster Sölden
Oct 28, 2014

WORLD CUP WINNER DAMIANO LENZI JOINS THE ATOMIC TEAM

JUST BEFORE THE BEGINNING OF THE SEASON ATOMIC HAS WELCOMED A NEW TEAM MEMBER. THIS COMING WINTER, ITALIAN SKI MOUNTAINEER DAMIANO LENZI WILL BE SKIING WITH ATOMIC SKIS, SKINS AND POLES.

Atomic Damiano Lenzi
Oct 20, 2014

READY, STEADY, RACE! MIKAELA, MARCEL: THE SEASON OPENER UPDATE

The countdown superstars Mikaela Shiffrin and Marcel Hirscher - the big names, the rookies and the newcomers in the Atomic team - are all perfectly prepared for the World Championships winter season and can't wait for it to start. The update before the World Cup opener in Sölden.

Jul 01, 2014

ICON SERIES II: MARCEL HIRSCHER'S NEW SLALOM SKIS DELIVER EVEN MORE POWER.

IN THE LAST TWO WINTERS MARCEL HIRSCHER HAS WON GOLD AT THE WORLD SKI CHAMPIONSHIPS, SILVER AT THE OLYMPIC GAMES, THE OVERALL WORLD CUP AND THE SLALOM CRYSTAL GLOBE TWICE. NOW HE WILL BE FIRST TO RACE WITH SKIS HE CO-DEVELOPED AND CO-DESIGNED WITH ATOMIC. HIRSCHER’S LIMITED EDITION ICON SERIES II ARE LAUNCHED.

Marcel Hirscher Icon Series II
May 13, 2014

CHRIS BENCHETLER SPRING CAMP

Chris Benchetler was born and raised in the Eastern Sierra and wants to share his passion for adventure and these incredible mountains through a two-day camp over Memorial Day Weekend. Shred the mountain with Chris and experience a new and creative way to look at Mammoth Mountain.

Chris Benchetler Atomic
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