Jan 15, 2014

EXPANDING THE POSSIBILITIES IN POWDER: THE LATEST ATOMIC BENT CHETLER, NOW WITH HRZN TECH

Five generations deep – pillow bashing and powder slashing have never been more fun. The sixth reincarnation of the Bent Chetler will yet again take the world of powder skiing a leap forward, with the introduction of brand new Atomic HRZN Tech.

Bent Chetler 2015 Expand your Horizons
Oct 28, 2013

WORLD CUP OPENING: HIRSCHER AND ZETTEL ON THE PODIUM

Atomic World Cup Opening. The World Cup got off to a successful start for Atomic in Sölden: In a repeat of last year's results, Kathrin Zettel claimed second place in the first race of the new season, with World Cup winner Marcel Hirscher once again taking third. "Sölden feels", he commented, "it's a bit like studying for an exam at school: You prepare, but you don't quite know where you stand. Not until after the race. That's why I'm so pleased with this third place. It shows that we're on the right track."

Atomic Marcel Hirscher
Aug 09, 2013

Marcel's blood, sweat and tears. All for you.

Since last winter, the Marcel Hirscher Icon Series has been cult. Every fan wants to ski with the double World Ski Champion's original design and original technologies, but the equipment, which Marcel has designed himself, is strictly limited edition.

Atomic Marcel Hirscher Icon Series
Jul 24, 2013

The best of winter 13/14: highlights from the Atomic collection

Whether piste, powder, park or backcountry, amateur racer or recreational skier, young or old, Atomic has the right equipment for everyone. Here is an overview of the highlights.

Atomic Highlights 13-14
Jul 24, 2013

ARC Technology: for the most natural skiing ever

The new Atomic all mountain series makes skiing feel more natural than ever before. The secret is the revolutionary ARC technology which is now integrated in every Nomad and Nomad [S] ski. For the first time, this allows the ski to flex evenly along its entire length. Resulting in greater flow, ultimate traction and a whole new level of feeling for the piste.

Atomic ARC Technology
Jul 24, 2013

Waymaker Tour: experience pure freedom on the mountain

Backcountry touring really can be this intensive and enjoyable: the new Atomic Waymaker Tour touring ski boot takes freedom to a whole new dimension.

Atomic Waymaker Tour
Jul 24, 2013

Atomic and Jossi Wells launch the Infamous - After four months

Jossi Wells approached Atomic with an idea: bring together a group of skiers with different styles, different perspectives on skiing and show them creating something new. This initial idea blossomed into something bigger, something that transcended the typical discussion about progression and brought skiing back to its roots. From this conversation the infamous was born…

Atomic Infamous
Jul 23, 2013

Fast, faster, Redster: the Atomic Race collection 13-14

Welcome to the premier league: the Atomic Race collection combines the spirit of 50 years of World Cup domination with the technologies of tomorrow – giving every skier the opportunity to create a set-up tailored entirely to their individual preferences.

Atomic Redster 13-14
Jul 23, 2013

New from Atomic: custom-fit goggles and helmet

Live Fit makes ski boots from Atomic among the most comfortable on the market. This sophisticated technology is now also available on helmets and ski goggles, setting new standards in terms of fit and comfort on the Revel ski goggles and Mentor all-mountain helmet.

Atomic Revel Goggle
Jul 23, 2013

The ultimate freedom for pipes, parks and powder: Atomic's Freeski Highlights 2013/14

The most radical freeride adventures, the best jibs in the park and perfect basis for Olympic medals: our new Atomic Freeski collection offers even more flow and fun. You too can take advantage of the equipment used by freeski pros.

Atomic Freeski Highlights 13-14
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18